Mostly everyone loves chocolate, but what does chocolate not like? Sunlight and temperatures above 80 degrees! Strong, glaring, and warming sunlight in the front of any store can make it too warm or uncomfortable inside. The strategic positioning of a sign may help solve the the comfort issue -- and keep those store-front chocolates from melting! -- as well as get your name in front of your customers.  

Case in point:  At this Wockenfuss store (see photo), in the winter months, the sun is low enough that sunlight comes through the window very strong late in the afternoon. It melts the chocolate in the cases, and no one wants to buy melted chocolate.

The solution:  position a banner strategically to not only show everyone you are in a new location, but keep the sun off the cases. 

Working with a true sign professional who places a priority on your business success can help you market your business, and sometimes solve problems that may not even seem sign-related. 

There are times when a banner is just a little more than a printed piece of vinyl with grommets to hold it up. A customer may have some extreme weather issues that must me addressed or they may also want to use the banner to get their message over at different times of the year.

Weather, especially high winds can play havoc with a banner that is not designed to take the stress. The double sided banner attached is on the corner of a church property that is exposed to the north and west. This banner is of a heavier material and uses a sewn in pole pocket on the top for support. The banner also has mesh sown into the bottom seam that are attached to D-rings that will support the bottom. These are pulled down tight to eliminate flapping and the mesh takes the strain along the bottom edge.

If you notice the red portion of the banner; that is a removable/replaceable material that will allow the customer to use the banner during other times of the year. This addition can be removed and stored and then used again next fall if desired. Another special message can be applied to the banner for other times throughout the year. Banners can be an effective way to get your message across but when designed correctly even in tough locations.