Opening day for baseball season is not far away. Doesn’t everyone love to go to the ball park? Whether it’s Little League, farm teams, or professional players, the crack of the bat and the roar of the crowd is a great experience. It just screams “Spring!” It’s also an opportunity to make signage work for you in promoting and advertising your business. There are opportunities from small budget to major commitment.
First, start exploring right in your back yard. Little League teams are always looking for sponsors. You can reach Harford County families by sponsoring team T-shirts. There are also opportunities for outdoor banners at Little League Opening Day festivities. Any sponsorship will position your business as a good corporate citizen by giving something back to the community.
Second, consider direct advertising with sports banners. Farm teams and professional teams generate revenue through advertising dollars, and there are many packages you can negotiate that will include ad banners as well as game tickets. For professional games, you not only get the attendees at the game, you’ll get the televised audience as well. Make sure any banners used on sporting fields can stand the test of spring storms, winds, and sun. Don’t skimp on materials or inks. When you’re spending that kind of money, you’ll want to make the best impression possible.
Last, advertising on the digital screen at the ball park is a way to utilize digital signage without investing in it yourself. If you have the budget, you can create a memorable message that will be seen by thousands in Baltimore and Harford County.