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Harford County Signs and Banners Blog

Backwards and Forwards – At A Glance

Wednesday, December 05, 2012

Early in 2012, as in most industries, experts gave their predictions on the direction of the signage industry.  While the thoughts were varied, the list of trends most often included an increased prevalence of digital signage, one-way vision window graphics, vehicle wraps and the advancement of large format digital printing.  

Digital signage certainly has grown.  We’re seeing more of it around Harford and Baltimore Counties – both indoors and outdoors.  From health clubs to banks, businesses are learning about the flexibility of digital signage and the advertising benefits it holds.  Maryland sign companies can thank the electronics industry for its ultra-thin, affordable displays created specifically for this market.  We can give credit to computer and switching manufacturers who have also provided easy-to-use packages of hardware and software for creating digital signage content.  Looking forward, this industry will continue to flourish, and become more affordable.

The newest trends in printing have caught the attention of most sign manufacturers.  One-way vision window graphics and large format digital printing are both great advances in sign printing.  The materials used and the crisp, clear images make signs come alive like never before.  We think these two areas will continue to thrive in the coming year as more and more businesses realize the trend.  

Vehicle wraps have also found new markets this year, as predicted.  They’re not just used by the car enthusiast anymore.  They can make your vehicle a moving billboard while protecting the paint at the same time.  The materials used to make the wraps also make the graphics so clear and natural that heads turn no matter where the vehicle goes.

Looking ahead to 2013, we think these areas will continue to grow and Maryland sign manufacturers will bring the newest, high-quality materials to more businesses across the state.

Large Format Digital Printing – What’s the Big Deal?

Tuesday, November 13, 2012

Large format digital printing is becoming more popular not only for large banners or signage, but for other interesting uses.  We’re beginning to see proofs done on a large format printer – they are easier to see and envision the final product.  Anything from retail signage and trade show banners to vehicle wraps can be done on a large format printer.  The digital imaging offers outstanding detail on both graphics and lettering.  Using a four-color process the printer gives the finished product clear, crisp colors that are created from four key colors: cyan, magenta, yellow and black.  The ink system is critical in large format printing.  (Note: Ask your Harford County sign expert what kind of substrate in the class of sign you need will perform best with regard to exposure to the elements and the sun while using today’s high performance inks.  Frequently it is better not to change inks, but to change the ink profile to work best with your particular sign material.)

The big deal about large format digital printing is that it is now reaching many more industries and customers than ever before.  It’s a great process for the technical, production and prepress markets.  Technical documents like architectural drawings and construction documents are ideal on a large format printer.  Signage like school banners and sports banners are obviously a big market for this technology, as are prepress, photography and fine art printing.  Most of the printers today are high-quality.  What really matters is the additional services offered by the signage manufacturer you choose.  From the initial quote and recommendation right through to the delivery of the final product, service counts.  The company that can provide the graphic design services, an installer and an expert in materials will make your job their biggest deal. 


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